It seemed inevitable that Microsoft would create a Surface phone after it acquired Nokia — and there was talk long before that too
— but Microsoft has denied those rumors in the past and stuck with
producing new Lumia phones. However, rumors and leaks regarding such a
device have continued, suggesting it’s something the company may still
be considering. Here’s everything we think we know about Microsoft’s
Surface Phone project.
Updated on 01-27-2016 by Robert Nazarian: Added in news that Microsoft purchased the surfacephone.com domain.
Microsoft purchased surfacephone.com
If
you’re looking for a hint that Microsoft will introduce a Surface Phone
sometime in the future, then look no further than one Reddit user’s discovery in late January 2016. It appears that Microsoft owns surfacephone.com, and the company even went as far as redirecting it to the main Surface website.
Before
you go jumping for joy, this is far from a confirmation that Microsoft
is readying a Surface Phone. Often, companies like to stay out of legal
trouble by registering domain names that correlate with a current
product.
We also need to point out that surfacephone.com was actually registered in May 2007, so it’s not like Microsoft recently purchased it to get ready for a new Surface Phone launch.
Furthermore, Microsoft’s Surface page is within microsoft.com as in https://www.microsoft.com/surface/. Microsoft isn’t even using surface.com
for its current crop of Surface devices, so why would the company use
surfacephone.com for a Surface Phone if it gets released? And by the
way, Microsoft registered surface.com back in 1994 and is redirecting it to you know where … its main Surface Web page.
While
this news doesn’t confirm a Surface Phone will exist some day, it does
give hope that the Redmond company might be at least thinking about it.
Hopefully it’s more than that.
Microsoft executive hints about a better phone
Those
looking for a sliver of information about the rumored Surface Mobile
device may want to take note of what Microsoft’s Chief Marketing Officer
Chris Capossela said on This Week in Tech’s Windows Weekly podcast.
“We
need more breakthrough work … with Surface we had a bunch of early
misfires, but that notion of a tablet that could replace your laptop —
that notion of saying, ‘Hey, Apple wants to sell you an iPad and they
want to sell you a Mac, we think there’s one device that exploits the
seam between those two devices’ — we need some sort of spiritual
equivalent on the phone side that doesn’t just feel like a phone for
people who love Windows,” Capossela said on the podcast.
“It
has got to be a phone that’s sort of like ‘wow, that’s a real shocker,’
or ‘that’s a real breakthrough,’ and has got to make me pause before I
buy my 17th iPhone, and we need time to actually go built that.”
The
question arises around the 36-minute mark, after tech writer Mary Jo
Foley expresses her dismay at the current Windows Phone environment.
Capossela made no mention of whether this “breakthrough” phone will be a
part of the Surface line, and this new information only reaffirms that
the device is indeed being developed by the company.
Rumored change in mobile strategy as Panos Panay takes charge
A report from Windows Central
suggests that the Surface phone rumored earlier in the year has been
cancelled, in favor of a new Surface phone being built by the Surface
team, led by Panos Panay. The old Surface Phone was apparently part of
Nokia’s plans, which may have been scrapped when Panay took charge of
the Devices division at Microsoft earlier this year. This new phone is
apparently scheduled for the second half of 2016, though the exact date
is still up for debate. Sources claim it may launch in August to match
with the Windows 10 ‘Redstone’ update.
The
phone was previously referred to as the ‘Panos Phone’ according to
Windows Central’s sources, though it has recently changed to becoming
the Surface Phone, hinting it may have shifted from a pet project to
something more official. Panos Panay is in charge of the team that
designed the Surface Pro 4 and Surface Book, meaning we may see a smartphone with a similar design.
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